So, I’ll tell you my 7 secret steps for finding pinnable images that aren’t cliche:
1. Go to your stock images site (I use BigStockPhoto.com) and click on “What’s New.”
You’ll find a lot of random photos. Sort by size since vertical images are best for Pinterest.
Also, I suggest finding images that have white space for a title and logo or watermark.
4. Another trick is to search for key words that relate, not to your topic, but to your audience. For example, search for the feeling you want your audience to feel when reading your information. Search for words like: inspiration, confident, unique, or elegance.
Example: 5 Elements of a Powerful Personal Brand by Michael Hyatt (Key word: unique)
Remember — don’t use a microphone for a speaker, or a money symbol for sales. That’s cliche. You want to be different. Better.
6. When you find one you think might work, save it to your favorites (or Lightbox if you use iStockPhoto.) Scan over your saved images and select the best one.
7. Then, edit to make a pinnable image!